In the past the large life insurance companies offered career opportunities for young people and recent graduates as a sales person. After a careful screening, successful recruits would be chosen from a group of trainees, and given a sales position as a "career agent".
The career agent would receive the benefit of a complete training program from the sponsoring insurance company. This would include two weeks intensive product training, along with sales concepts, presentation techniques and of course closing skills. At first the new agent would be expected to speak with friends and relatives about their need for insurance products.
This was called "your natural market" and it took a lot of courage to approach these people. Often a stigma developed and life insurance agent became the "person you do not want to talk to". Your family and friends began to hide from you because they were afraid to say no or got tried of hearing about insurance all the time.
In the eyes of the insurance company if you proved yourself in the natural market then you had what it took to be a sales person for them. The new agent would then go into the field and starting knocking on doors in their surrounding neighborhoods looking to drum up interest for sales.
After pounding the pavement for a day or two the agent would begin to book some appointment to speak to the prospect about how insurance products can work for them.
The agent would have a series of product they were expected to sell. This included life insurance, RRSP, annuities, health insurance and even group benefits if they prospect was a business owner.
The sales manager would spend time working with new agent and even go on sales call with them in order to help them learn how to present their solutions and assist in closing the sale. A successful agent would door knock during the day and book two evening appointments and if they could sell 3 or 4 deals a week they would be able to earn a decent living and support their families.
Wow, things have changed. Most insurance companies no longer offer sales career opportunities and time has become the real commodity for Canadians. Customers are no longer satisfied with one option from one insurance company. The value of having a broker shop the competing companies is what today savvy customer is looking for. Add to this the fact that people do not have the time to have an agent visit them in their homes. HealthQuotes.ca on line fulfillment capacities have become a recipe for success.
HealthQuotes.ca saw these changes coming and has taken advantage of the web as a top source for Canadians looking to purchasing insurance products. HealthQuotes.ca made its first submission to a search engine, Altavista, back in 1997. Web searches for insurance products grow everyday.
If you search for insurance quotes on Yahoo, Bing and of course Google you will find HealthQuotes.ca as a page one number one result for insurance products. Products like
health insurance,
group insurance,
life insurance, and
travel insurance all appear as a top organic listing result.
On average HealthQuotes.ca gets over one thousand visits a day from customers looking for insurance solutions.
So a new career opportunity in the insurance business has arisen. Our agents no longer spend their time prospecting. Instead they focus on helping customers with the products that they are looking for. The stigma of not wanting to speak with an agent is being dispelled by our friendly agents because they do not push the customer to purchase insurance products that they may not necessarily be interested in buying at the time. Our agents help the customer with what they are interested in rather then following the agenda of the commission hungry sales manager.
If you have ever considered insurance as career path then please call us right away. I promise you will enjoy helping qualified customers with products they know they need and are ready to purchase.
Thanks for reading and I am delighted to speak with you about your opportunity at HealthQuotes.ca.
Ian Baker
The insurance Blogger.